Here’s 7 reasons why you might want to upgrade your company website

 

 

For some businesses here in Wales, sometimes the only way they advertise their business is online.

So, if you visit the company website, and it looks, well, let’s say outdated, then, well what’s a shopper going to do?

Well, there likely to leave, and on the first page the shopper visits.

Now, if you were to ask a web design agency what this means, they would say, this means the website has a high bounce rate.

Well, to someone who doesn’t work in marketing, they will tell you, that any business having a high bounce rate, could mean, you’re losing out on sales.

So what do you need to do?

Well, you may need to hire a Cardiff web designer, like the designers that work for us here at Top Space, and have a brand new website build for your business.

So whether it’s a new wordpress website, or you want a different content management system used, well why not call us?

We have the web designers, the developers, the seo consultants, to build a brillant website for your business.

So if your looking for a Cardiff web developer, why not call us?

Here’s 7 reasons why you may want to upgrade your website:

 

1. Keep up with the competition

 

If your competitors in Cardiff have a better website than your company, then this could mean that it’s time for an upgrade.

Whether you’re a plumber, hairdresser or a dentist a  website is often one of the first places potential customers will go to learn more about your company, and lets be honest, if it looks outdated or unprofessional, they may not stick around for long again, increasing your bounce rate, and you may be losing out on customers.

 

 

Reach a wider audience

 

A well-designed website, and with the help of a good seo agency, your business can help you reach a wider audience and start to earn more sales.

By investing in organic SEO and making sure your company website is well designed, you’ll be able to   attract more shoppers.

And if your business gets most of your customers, via your website, well, the simple question is, can you afford not to have a well designed site?

Especially when our Cardiff web designers can build a website for you, at an affordable price.

 

 

Generate leads and sales

 

A good website should be designed with lead generation and sales in mind, if not, well  you may be wasting your time, and have purchased a basic site that will not help your company.

Its true the old saying, you get what you pay for, so don’t, buy a cheap website, that doesn’t tell your customers what your business offers.

Also if you don’t hire the right company to build it, well, when you show it to say an seo agency, they may say, well I cant optimise the website its too basic.

So if your current site isn’t doing a good job of converting shoppers into customers, it’s time for an upgrade.

Also if the website is so basic, it doesn’t advertise everything your company has to offer, then its time for an upgrade.

And if the seo agency says, they cant optimise the website, then its definitely in need of an upgrade.

 

 

4. Create a better user experience

 

An outdated website, for example one where the main menu cant be easily used, well can be frustrating for users, which is why it’s important to keep yours up-to-date and have web designers who will build a quality site for your company.

 A well-designed site will be easy to navigate.

 

 

5. Build trust and credibility

 

An old, tatty website, well looks unprofessional and can make a business look behind the times.

On the other hand, a modern, well-designed site, built by our web designers, in Cardiff will instil confidence in shoppers and help your company to advertise your products or services a lot better than an out dated website would.

 

 

6. Stand out from the crowd

 

In today’s competitive marketplace, where there’s sometimes literally millions of competitors, it’s more important than ever for your business to stand out from the crowd and have a website that’s well designed.

We can build a quality website for your company, in say wordpress.

 

 

7. Save time and money

 

An outdated website can sometimes require a lot of work from website developer, because it may regularly have glitches.

So this is another good reason to get a new company website, that’s built by our web designers.

 

 

If you’re business here in Wales, is ready to have a new website designed, then why not contact us today.

We’ll work with you to create a modern, responsive site that meets all of your business needs.

How long does it take your web design agency to make a website?

How long it takes our designers to design a new website, depends on a lot of different factors, including the complexity of the site, for example, is it an e-commerce site selling many different products?

The amount of content marketing, for example, will our copywriters be writing the text for your business?

And of course, the number of pages which need to be designed.

A simple website can often be designed in just 2 weeks sometimes.

While with that said, a more complex website, say where the business is selling many products, that may take us say many months to build.

 

The important thing is to start with a clear idea of what you want your business needs from your website.

So, for example:

–        Does your business need a brochure website?

–        Does your business need an e-commerce website?

–        Does the website need to be responsive?

 

So, how long does it take to build a website?

Creating a website can a time-consuming process, yet our designers can quickly get to grips with what design you want, and we will aim to build it as quickly as we can.

By working with an established web design agency, like ours and by having a clear idea of your marketing goals, we can create a beautiful and effective website in a surprisingly short amount of time.

So, if you’re wondering how long does it take to design a website, the answer is: it does depend on how many pages need to be designed, if you have brand guidelines, and also if you have a clear idea of what you want.

If not, our designers can offer many different design ideas, that you can select.

 

Website design process and development is often a complex process, that involves many different steps.

The first step is usually to create a prototype or mockup of the site, which can be used to get feedback from our clients and make sure the overall design is what the customer wants.

Once the prototype has been approved, the next step is to start designing the site and writing any code that’s needed.

This includes developing the front-end design that’s the part shoppers see when they visit your website.

then our web design company can create the back-end functionality that’s needed, and a database structure.

After the site is coded, it needs to be tested on various devices, such as an I-phone, and different browsers to make sure everything works as it should. Finally, once everything is working properly, the site can be launched and made available to the public, and we can do this by offering hosting.

You may want to arrange for your own hosting of your company website, and we can therefore simply send you the finished design of the website, for your business to then host.

 

 

The website design and development process can be divided into several different steps:

 

 

we can create a prototype or mock-up of the website, to give an idea of how it will look once finished.

 

This is used to get feedback from clients.

 

 

Coding the front-end design or making alterations as the customer requested, plus making any changes to the back-end functionality, or database structure.

 

 

Testing the site on various devices, such as i-phones, and browsers to make sure everything works correctly and fixing any glitches with the web design, to make sure everything works as it should.

 

 

Launching the site and making it available to shoppers.

 

 

Monitoring the site and making changes as needed.

 

If you need help with any part of the website design and development process, then why not contact our team at Top Space Designs.

We’re a full-service digital marketing agency in the heart of Cardiff, which specialises in creating quality websites.

 

What steps do you web designers take in order to build a website?

There are a few key steps involved in building a website for our clients in Cardiff.

Though it has to be said, the process can vary slightly depending on your business’s specific needs and goals, for example, if we are building a large e-commerce website, using WooCommerce, then we would often need all of the product descriptions from you.

However, these steps will start to give you a general idea of how our web design process works:

 

Choose your domain name and hosting company.

We can register your domain name for you.

If you don’t know what domain name means, its simply your website’s address on the internet, such as for example, www.top-space-designs.co.uk is ours.

While your hosting is the company that hosts your company website

At our web design agency, we can offer to register your company domain name for you, and to provide hosting, we often charge yearly for this service.

If you are looking to find your own hosting provider, you’ll need to choose a reputable hosting service and register your desired domain name before you can begin building your site.

 

Our web designers will then start designing the website

Once you have a domain name and hosting all sorted, it’s then time to start putting together the actual content marketing and design of your site together.

This is the time-consuming part, and it can take us even longer if you have asked our copywriters to write the content marketing for you?

However, for some WordPress websites, which we design in Cardiff, that can take us sometimes as little as 2 weeks from start to completion.

However, how long it takes us does depend on how much work is needed.

For example, a large e-commerce website, that might take us much longer to build.

 

 

Content marketing

Our web designers will then start on adding the content marketing to your website. This is where you’ll start adding all the text, images, and other media that will make up your website.

You can also pay our web design company a set monthly fee, so that our copywriters can add fresh content marketing, in the form of blog posts for you on a regular basis to keep visitors coming back.

 

Once your website has been built, we would recommend promoting it on social media, such as using Facebook

Once we have got your new company website up and running, you’ll need to start spreading the word about it, we would therefore highly recommend hiring our digital marketing agency, to help you improve your organic SEO, to assist with advertising your company on social media, such as on Facebook, and you might hire us, to run PPC ads for your business as well?

 

 

We build affordable websites for Welsh businesses

 

Building a website doesn’t have to be expensive, we can build  a professional website for your company, and get it up and running quickly.

 

We design brillant websites, as we have experienced website designers working for us

HTML, CSS and Javascript- most clients wont know what this means, yet these are the three most common programming languages, that our developers use to build our websites.

Some websites we build wont need huge amount of coding, yet some others may take a long time to build.

HTML is simply used for structure, CSS for style and layout of the website, and Javascript for dynamic content and interactivity.

In order to create a website, our web developers must use all three of these languages  together.

 

HTML is the foundation of all webpages, and whichever website we are building for a client, it use this code.

It is used to define the structure of a web page, including all of  the text, images and other elements that make up the web site.

Then there’s CSS, and this is used to add style to a webpage.

Css can be used to control the colours on a page, which web developers often call the hex codes, which font you select, the font size and position of elements on a page.

Then there’s Javascript and our web developers use this to add interactivity to a webpage. It can be used to create things like drop-down menus, from the main menu, form validation and simple games.

In order for our web designers to design new website, regardless of whether it’s a site for a solicitor or a dentist, they will need to use all three of these languages together in order to design a new website.

So, to summarise, HTML defines the structure of the page, CSS adds style and layout, and Javascript adds interactivity.

 

Does your company website need to be responsive?

We would recommend, that your company website works on mobile devices, such as a smartphone.

One way of doing this, is to hire a web designer that will build a responsive website and this is a relatively new approach to web design that ensures your site renders optimally on devices, such as an i-phone, or a tablet, regardless of the screen size.

So this means, whatever the shopper is using, to look for a product, lets say a new electronic toothbrush, well, they can use the company website, on say there i-phone.

Yet, for the company website to work correctly, you need to have a mobile version built.  

Responsive design is achieved by our web designers, building a website through a combination of flexible layouts, media queries (which allow you to target specific CSS rules, to specific device widths, to make the website work on say tablets) and fluid images.

 

So why does my business need a responsive website?

Well, quite simply put, our web design agency thinks that there are many benefits to using a responsive design for a company website. For one, it ensures that the website can work on all devices, that’s of course, if  there are no coding glitches.

Additionally, responsive design can help improve your search engine rankings, that means, many SEO agencies, believe it’s one of the many factors which is considered, when trying to work out where your website should rank in the serps.  

 

Summary: What Does Responsive Web Design Mean?

 

 

Therefore “responsive web design” simply means a website that automatically adjusts its layout and content to fit the width of say an i-phone, or the user’s screen.

This means that whether someone is viewing your site on a desktop computer, a tablet, or a smartphone, they will be able to still use your company website.

Of course, if you didn’t have a mobile version of your company website built, then someone looking to buy an item say on their smartphone, wouldn’t be able to, and this means, you could, be losing customers.

If you’re company is looking to create a responsive website, there are a few key things to keep in mind.

First, you’ll need to make sure that your website is designed using something called “flexible grids” and layouts.

This will then allow your content to automatically adjust itself to fit any screen size. In addition, you should use media queries to determine how your site’s content should be displayed on different devices. Finally, you’ll need to make sure that your website’s images and other forms of media are also responsive.

 

 

By following these tips, you can ensure that your responsive website will work well on any device.

 

What are flexible grids?

As any good web designer will tell you, one of the most important aspects of responsive web design is creating what’s called a “flexible grid”.

This grid should be able to adapt to any screen size such as to an i-phone.

So, whether the shopper is using say a smartphone, a tablet, or desktop computer, by your web designers using flexible grids as part of your websites design, the content should automatically adjust itself to fit the different devices, such as an i-phone so that people use to access your companies website.

 

 

In addition to using a flexible grid that your web designers might use, you should also make use of what are called media queries.

 

What are media queries?

Media queries are code snippets, these allow you to determine how your site’s content should be displayed on say a tablet.

For example, you can use media queries to ensure that your site’s images are only displayed on screens that are large enough to view them properly.

Here at Top Space Designs, we are Cardiff web designers, that build responsive websites, e-commerce websites, and brochure websites.

For a free quote why not call us?